Magnum – Press Trip
Hello everyone,
How are you this fine weekend?
I’m quite happy to finally be able to share with you all my experience during my quick press trip in Cannes for Magnum. Unfortunately the day we flew there, there was a huge strike in Belgium and almost all the flights were canceled. Ours just got delayed for a couple of hours, but sadly we missed the whole press conference. On the bright side, we arrived just in time to catch Rita Ora having a beautiful live performance at the Magnum Beach house.
Afterward we went back to the hotel to get ready for an amazing dinner at Annex Beach…
And of course, afterwards we went to the Magnum party where I had the opportunity to make my very own ice-cream at the Magnum Dipping Bar ! So fun !!




Normally Iris Apfel, the awesome fashion icon and now the new Magnum ambassador had to be there as well, but unfortunately due to health issues she couldn’t make it and it’s such a pity cause I was really looking forward on meeting her ! She’s such an inspiring woman and I really look up to her… – Praying for her health –
A little history about Magnum:
Magnum launched in 1989 its first ice cream stick, specially developed as an adult treat. Today, Magnum is the world market leader with more than one billion ice creams sold per year.
And yes, my fridge is always filled with their ice-cream, the raspberry flavor being my fave one !
I know Magnum from ever since I was a little girl and I was so excited to be part of the Belgian team for this press trip !

Oh, and also, Magnum just came out with a new flavor – White chocolate and cookies !
Who’s excited for that ? 😀
Thank you again, Magnum, for having us !
Kisses,
R.